American Marketing Association

Art Director

May 2021 - May 2022

The American Marketing Association (also known as AMA) empowers students to grow professionally and explore career interests while networking with marketing professionals. As Art Director, I designed all marketing materials to enhance the organization's brand image, social media, and website.

I designed 80+ graphics, social media content, website assets, and other marketing materials to promote events using Adobe Creative Suite.

I formulated a creative request tracking system to improve the productivity of the creative team and encourage timely and accurate information.

Other tasks:

  • Coordinated with a team of 20 to conduct weekly meetings and events

  • Communicated with the creative team to coordinate design projects 

  • Conducted research on design concepts and social media to improve marketing strategies